DATUMThe Aubrey Group

Welcome

This is where you show the firm where your work actually gets stuck. You know your work better than any tool does. That is why this starts with you.

The promise

  • Your entries stay with you. Everything you type is saved in this browser, on this computer. Nothing goes anywhere until you save your file and send it to the pilot coordinator.
  • This measures the work, not the people. It is not used to evaluate anyone.
  • The firm decides what, if anything, gets built. AI does tasks. People make the decisions.
  • The tool is yours. The Aubrey Group keeps it when the pilot is over.
Dumb on Purpose stamp: no AI, no scanning, no data selling
There is no AI inside this tool. It does not scan what you type, and it does not connect to anything.

First, who are you?

This puts your name on your file, so the pilot coordinator can fit it together with everyone else's.

How it works

  1. Fill in the stage that is due. It saves by itself as you type.
  2. When the stage is due, press Save my file to send at the bottom of the screen.
  3. Email that file to the pilot coordinator. Send the file itself, so everyone's entries fit together in one record.

The four stages

The pilot coordinator sets the due dates. Type them in here once you have them.

StageWhat happensWho does itWhen in the pilotDue
1List your tasks
The work you do again and again, and where it gets stuck.
EveryoneDays 1–30
2Time the real thing
Each time you do a top task, log how long it really took.
Whoever does the task. Keep logging through the test window.Days 1–60
3Decide what to do about each task
Five possible answers. Automating is only one of them.
Pilot coordinator and leadershipDays 31–60
4See what it does to pricing
What the changes mean for each service the firm sells.
LeadershipDays 61–90

Closing workshop: week of December 14. The task list, the time log and the pricing picture should be in hand a week before it.

Stage 1

Your tasks

List the work you do again and again. If you do it more than once a month and it has a start and a finish, it belongs here. Your best guess on the numbers is fine. Real timing comes in Stage 2.

A task is something you do. “Reporting is a nightmare” is a frustration. “Assemble the monthly funder progress report” is a task. List the task, then tell us where it gets stuck.

Where your time goes

Your tasks, biggest time cost first. Redo time is counted in: a task that has to be redone one time in four costs a quarter more than it looks.

Your tasks

Open any task to see or change its details.

Stage 2

Time log

Now the real numbers. Each time you do one of your top tasks, add one entry and split the minutes into five parts. The split is the point: time spent in a tool is only one part of the task.

Log it when you finish, while it is fresh. Times rebuilt from memory at the end of the week drift a long way from what happened. Time spent learning an approved tool is real time too. Log it and mark it as learning, so it is not counted as client work.

Your guess against the real time

What you estimated in Stage 1, next to what you actually logged, with and without an AI tool. Learning time is left out of the averages and counted separately. The difference is the finding.

Stage 3

Decide what to do about each task

One decision for each task, biggest time cost first. There are five possible answers: eliminate it, standardize it, template it, automate it, or leave it as it is. Automating is one of the five, and “leave as-is” is a perfectly good answer.

Tools the firm is considering

Before anyone uses a tool on client material, it needs five things written down: who owns the account, the most sensitive material it may touch, what the vendor keeps, who checks its output, and how far it is allowed to go.

The pilot's ground rules, set on September 14. Approved tools and approved material only. Every AI-assisted piece of work gets a traceable human review before it leaves the firm. Tools draft; people decide. Anyone can pause and report.
Stage 4

What this does to pricing

For each service the firm sells: the hours an engagement takes today, and the hours you expect once the Stage 3 decisions are in place. Prices stay as they are today, so you can see what the change does to revenue.

What happens to revenue

Work billed by the hour loses revenue when it takes fewer hours. Flat-fee work keeps its revenue and gains margin. The mix is what matters.

Send your file

  1. Press the button below. A file is saved to this computer, usually in your Downloads folder.
  2. Email that file to the pilot coordinator.
  3. Keep working here afterwards if you like. When you send again, your new file simply adds to the last one.

Where things stand

What is in this file so far.

Put the firm's files together

For the pilot coordinator. Add each person's file as it arrives. Once two or more people's files are in, a Whole firm tab appears.

Add brings in whatever this browser does not already have and keeps everything already here, so the same file can be added twice without harm. Open in place throws away what is in this browser and takes the file whole.

Start over

This erases everything stored in this browser. Save your file first if you have not sent it.

Version history

VersionDateWhat changed
Base 1.0.02026-09-14First release. Four stages, one shared file format, save and combine.
Aubrey 1.0.02026-09-18Built for The Aubrey Group on the 90-day pilot clock. Area of work, client label, AI-assisted and learning flags, named reviewer and authority limit, the firm's service tiers, editable due dates, names kept when files are combined, whole-firm view.
Aubrey 1.1.02026-10-04Rebuilt for ease of use. Welcome page with the promise and the Dumb on Purpose stamp, guided task entry one question at a time, plain wording throughout, time ranking at the top, only the stages each person fills in, due dates left open for the pilot coordinator. Same fields and same file format as 1.0.0, so earlier files still open and combine.

The whole firm

Everything the staff sent in, put together. This page only reads; nothing on it can be edited.

Who has sent what

Every task, biggest time cost first

Where the hours go

By kind of work

By client or project (minutes logged)

Ready
Dumb on Purpose
DATUM · The Aubrey Group · version 1.1.0 · October 4, 2026
© 2026 Jonathan R. Parham / 360AOR LLC. Licensed to The Aubrey Group for internal use.